Digital Marketing

Christy Uffelman, CEO of EDGE Leadership, is a well-known leadership coach in Pittsburgh. Before our partnership, EDGE had not utilized social media or digital marketing in its sales strategy. 

EDGE was in a state of transition and was looking for strategic ways to market its new group coaching experience, THRIVE. This program would be the first time EDGE sold coaching directly to individual consumers.

Using an organic social media and email marketing strategy, we successfully launched their THRIVE program, bringing in $125,000 in revenue. 

As part of our ongoing partnership, Many Moons supports EDGE with an organic social media content calendar and paid ads strategy focused on tying social media content to clearly outlined business goals. By collaborating closely with Christy and analyzing monthly data, we can make meaningful connections with EDGE's audience online and improve our strategy month after month. 

EDGE Leadership Solutions

Our Results

27K%

INCREASE IN FOLLOWERS

1175%

INCREASE IN ENGAGEMENT

12%

AVERAGE ENGAGEMENT

12%

AVERAGE EMAIL CLICK RATE

$125K

IN SALES OF NEW PROGRAM
(OVER 3 WEEK PERIOD)

40%

AVERAGE EMAIL OPEN RATE

14.73m%

INCREASE IN POST REACH DUE TO PAID ADS STRATEGY

197%

INCREASE IN WEBSITE TRAFFIC
FROM ORGANIC SOCIAL

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